Jordan barcode lookup

What an Air Jordan box label shows

Jordan is a Nike brand, and an Air Jordan box label is laid out like a Nike one. It carries the barcode with a row of digits underneath, the style number, the sizes and the colorway name. The lookup needs the digits under the bars.

The example on this page, 198729729361, is a 12-digit UPC-A. It belongs to the Jordan 4 Retro Toro Bravo released in 2026, whose style number is FQ8138-600. The barcode names one size of that shoe. The style number names the shoe in every size.

How to read a Jordan style number

A Jordan style number has nine characters: six, a dash and three. The six characters before the dash identify the model, and the three digits after it identify the colorway. The Air Jordan 1 Retro High OG shows the pattern well, because many colorways share the same first six characters:

• DZ5485-612: Air Jordan 1 Retro High OG Chicago Lost and Found.
• DZ5485-100, DZ5485-003, DZ5485-402: other colorways of the same model.
• DN3707-100: Air Jordan 3 Retro White Cement Reimagined.
• FQ8138-600: Air Jordan 4 Retro Toro Bravo (2026).

Current pairs mix letters and digits before the dash. Older pairs use digits only, such as 308497-603. Both forms are style numbers, and neither one is a barcode.

Retro releases: same name, different barcode

Jordan Brand brings the same colorway back years apart, and each release is a separate product. The Air Jordan 4 Toro Bravo from 2013 has the style number 308497-603. The 2026 release has FQ8138-600. The two share a nickname and a color scheme, but not a style number and not a barcode.

That matters for anyone pricing or listing a pair, because a price or a listing for one release does not apply to the other. Our product names carry the year in brackets where a colorway has more than one release, as in Jordan 4 Retro Toro Bravo (2026). Read the year in the result before you assume which pair you have.

Grade school and adult pairs are separate products

Jordan releases often come in adult and grade school sizes, and the two versions get different style numbers. For the 2026 Toro Bravo, the adult pair is FQ8138-600 and the grade school pair is FQ8213-600. Each version has its own run of barcodes, one per size.

A barcode from a grade school box will not resolve to the adult product. If the result names a different version from your listing, compare the full style number on the label with the public result, including the colorway suffix.

Lookup mistakes specific to Jordan boxes

• Typing the style number. FQ8138-600 contains letters and a dash, and the barcode lookup takes digits only. Search style numbers on the style code lookup page.
• Searching the nickname. Names such as Toro Bravo or White Cement are not printed as a code and cannot be looked up here. Use the digits under the bars.
• Assuming the release. A retro colorway can exist in several years. The barcode settles which one the box belongs to.
• A misread digit. The barcode validation tool recomputes the check digit and shows whether the number can be valid.
• A code we do not hold. A valid barcode we have no record of returns a not-found page.

What the free Jordan lookup shows

For a barcode we hold, the public page shows the product name, a product image, the brand, the barcode type, the full style number and the colorway when available. It also shows the size of that barcode, the category, the release date, the retail price and the description when we hold them. The barcodes of the other sizes, bulk lookups and the API need a paid plan or the free trial. Plans are in the pricing section.

Nike boxes follow the same label layout and are covered on the Nike barcode lookup page. For any other brand, start from the sneaker barcode lookup.

Barcodes we hold

On 15 November 2026 we held 209,866 Jordan barcodes for 15,743 Jordan styles, and for most of those styles we hold the size run: the median style has 9 sizes, the middle half 6 to 15. Another 19,121 Jordan styles (55%) are in our catalogue with no barcode yet, so a real barcode of one of those styles returns no result. Of the barcodes, 99% are 12-digit UPC-A and 1.3% are 13-digit EAN-13.

Company blocks

The first 7 digits of the 13-digit form are the company block, and the 5 largest of the 1,324 Jordan blocks hold 13% of the Jordan barcodes we hold.

Jordan shares all 5 of these blocks with Nike in our data, so in those blocks only the style in the result tells the two brands apart.

Barcodes to open

What a match proves

A match shows that the number is a Jordan barcode in our data and names its style and size: check them against the style number and the size on the box and inside the shoe, such as IQ5495-005 on the Jordan 1 Retro High OG Royal (2026). A match does not show that the pair is original, because a copied box can carry a real barcode, as the guide on what a barcode check can tell you explains.