adidas barcode lookup
Enter the EAN or UPC printed under the barcode on an adidas box label to see which product it belongs to. Free, no account needed.
Where to find the barcode on an adidas box
adidas shoe boxes carry a printed size label, usually on one end of the box. On it you will find:
- The barcode: bars with a row of digits underneath. Type those digits into the lookup.
- The article number: the adidas code for a model and colorway. It is usually six characters mixing letters and digits, such as HQ6448, with no dash.
- Sizes in several systems, plus the colorway name.
A handheld scanner that types like a keyboard works too: click into the search box and scan the label.
adidas UPC or EAN: what the digits mean
adidas labels commonly show a 13-digit EAN-13, which GS1 calls a GTIN-13. If your label shows 12 digits, it is a UPC-A (GTIN-12). The lookup accepts both, so an adidas UPC lookup and an adidas EAN lookup are the same search: use whichever number sits under the bars.
Like every GTIN, the number is a GS1 company prefix licensed to the brand owner, an item reference for that exact product and size, and a final check digit. Many adidas EANs start with a prefix between 400 and 440, the range issued by GS1 Germany. That shows where the company prefix was licensed, not where the shoe was made.
When a system asks for a 12-digit UPC
An EAN-13 has a 12-digit UPC-A form only when it starts with 0. Remove the zero and you have the UPC. An adidas EAN that starts with 4, such as the example 4065432492577, has no 12-digit form at all. Cutting a digit off to make it fit produces a different number that fails its check digit.
If a spreadsheet, marketplace form or inventory tool accepts 12 digits only, it cannot store that code. Use a field that takes 13 or 14 digits instead. The GTIN converter pads an EAN-13 to the 14-digit GTIN format with a leading zero, which is the same number written longer. Spreadsheets also strip leading zeros and turn long numbers into scientific notation, so store barcodes as text.
Check the result against the article number
The free result shows the full article number we hold for the barcode. Compare it with the article number printed on the label. If the label reads HQ6448, the result should show HQ6448. A different code means the digits you typed belong to another product.
The article number covers one colorway in every size, while each size has its own EAN. A full size run of one adidas shoe is therefore one article number and many barcodes. To start from the article number instead of the barcode, use the style code lookup. It shows the product and how many size barcodes we hold for it.
Why an adidas barcode lookup can fail
- The article number was entered. The barcode lookup takes digits only, 8 to 15 of them, so a code such as HQ6448 is rejected.
- A digit was dropped. An adidas EAN has 13 digits. Twelve digits typed from a 13-digit label is a different number.
- A digit was misread. Small print and creased labels cause most misses. The barcode validation tool recomputes the check digit and tells you whether the number can be valid at all.
- The code is not in our catalog. Coverage is strongest for sneakers and streetwear. A valid code we hold no record of returns a not-found page.
What the free lookup shows
For a code we hold, the public page shows the product name, a product image, the brand, the barcode type, the full article number and the colorway when available. Size, release date, retail price and description need a signed-in account with API requests available, on a paid plan or the free trial. The trial runs 7 days with 100 requests and needs no payment method. Plans are on the pricing section.
Other brands print a different code next to the barcode. The Nike barcode lookup page covers the nine-character Nike style number. The ASICS barcode lookup page covers another brand that prints 13-digit EANs. The sneaker barcode lookup works for any box.
Frequently asked questions
Where is the barcode on an adidas box?
The barcode is on the printed size label, usually on one end of the box. Type the digits under the bars.
Is an adidas barcode a UPC or an EAN?
adidas labels commonly show a 13-digit EAN-13. A 12-digit number is a UPC-A. Both are GTINs and the lookup takes either.
Can I convert an adidas EAN to a UPC?
Only an EAN-13 that starts with 0 has a 12-digit UPC form. An adidas EAN that starts with 4 cannot be written as a UPC, so store it in a field that accepts 13 digits.
Can I search by adidas article number?
Yes, on the style code lookup page. It shows the product and how many size barcodes we hold. The barcode lookup on this page takes digits only.
Does the start of an adidas EAN show where the shoe was made?
No. The leading digits show which GS1 organisation licensed the company prefix, not the country of manufacture.
Guides
EAN-13 format explained: structure & prefixes
An EAN-13 barcode is a 13-digit GTIN-13 built from a GS1 prefix, a company prefix, an item reference and a check digit.
UPC vs EAN vs GTIN: what is the difference
UPC is not an alternative to GTIN. A UPC-A barcode carries a 12-digit GTIN-12, so UPC is one member of the wider GTIN family.
SKU lookup vs barcode lookup for resellers
The difference between looking up a product by SKU or style number and by barcode, and when to use each one for sourcing.
How to validate a barcode: UPC, EAN & GTIN
A practical guide to checking that a UPC, EAN, or GTIN is well formed before you trust it.